Who doesn't love independently-operated, skater-owned board companies that have survived and prospered for multiple decades? It's especially notable when this happens in the currently hugely oversaturated hard goods market. Steve Rodriguez's New York mainstay 5BORONYC has been a community advocating, talent spotting and outspoken voice of the down-home New York skateboarding talent since 1996. Along with being the first sponsors of many East Coast heads who have gone on to be major superstars, 5BORO, (through the advocacy work of its owner) have also been instrumental in increasing skatepark provision in the 5 boroughs, most notably through the design and logistics behind the infamous LES skatepark. Basically, they're the ultimate legitimate New York brand that has been putting out (and putting in) culturally significant content repping NYC to global skate culture for nigh-on 30 years now. With that context out of the way - get your laughing gear around their latest full-length release via Free Skate Mag's YouTube channel 'The 5Ball Video'. I can't imagine any situation where you wouldn't dig this unless you're a militant Mega-Ramp fan. Featuring OGs like Jimmy McDonald, alongside more recent (but equally ridiculously good) additions like Neil Herrick, this bangs hard! Do yourselves a favour and watch this ASAP. It's so refreshing to watch a skater's part and see them wearing various shoes brands throughout - the liberty of non-sponsorship reminds me of the olden days.

Once you've watched this banger - head over to our website and support skate-owned in two ways by bagging a deck from 5BORO Skateboards.