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Emerica Skate Shoes
Emerica doesn't get the recognition it deserves. Started in 1996 this company has done so much for skateboarding and I feel like other companies are pushing real skate brands out of skateboarding which is bullshit. Emerica have been on point with every aspect of the company. Producing some of skateboarding's finest video's, designing the best skate shoes and sponsoring some of the raddest skaters out there. Andrew Reynolds has had a huge influence on the company and it wasn't for him, I doubt it would be the brand it is today. Watch his section from Baker 3 below and I'll be surprised if your not out skating later today....
http://youtu.be/opps0qYVSQk
Reynolds also has a section in Emerica's 'This is skateboarding' which was released in 2003. It also has parts from Heath Kirtchard, Kevin Long, Bryan Herman, Ed Templeton, Austin Stephens, Aaron Suski and many more. Probably my favorite video ever made. Here's the full length video for you guys to get even more hyped...
http://youtu.be/H59PxnZIhs8
The latest video they released was 'Made' which is once again and unbelievable watch! Having sections from new additions to the team such as Jerry Hsu, this hands down needs to be part of your DVD collection. It's safe to say Emerica are on it. Also when it comes down to producing some of skateboarding's finest skate shoes and clothing they have never failed to impress. I remember my first proper skate shoe after skating in trainers for many years and it was a pair of Emerica Heretic's and they were dope. Bit chunky but that was the style back then, the difference between how big shoes were to how slim they are now is madness. Here's some recent Westgate's they have brought out.
On top of their product they also hold a skate event every year called 'Wild in the streets' which has been a huge success. It has been hosted in different cities all over the world from London UK to Detroit USA. It's pretty much letting all the skaters going wild in streets as one big crowd and skating various spots around the city. It's amazing to see how many people attend the event. One big family getting together. Keep your eyes peeled for it next year as it will be as always be an event to remember...
It's been a pleasure to see Emerica grow as a company. I hope it only gets even better as the years go on. The product is mint, the team will always be amazing as it has been for years. There is already a rumor of a new video 'Made 2' which is coming out in the near future. Just have a little think the next time your in a sports shop about to purchase some shoes because there could be a pair of dope Emerica's waiting for you in your local skate shop. We at The Black Sheep are very proud to stock Emerica so come and have a look. I can guarantee you'll be stoked on it....