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Powell Peralta skateboards - completes, decks, wheels and more
Given that we've just had a massive pre-Christmas drop of Powell Peralta skateboards product - it seemed appropriate to give you a little history lesson. For those of you who already know the Powell Peralta skateboards back story, scroll down and remind yourself of a few classics instead. For anyone out there thinking of buying your first complete skateboard for Christmas, you would be well advised to check out our huge Powell Peralta range too. Their reputation for producing pro level entry completes is unquestionable, and there are no better bearings or skateboard wheels on the market than Powell Peralta's own Bones brand. Founded by George Powell and Stacy Peralta in Santa Barbara, California, 1978, Powell Peralta skateboards was one of the 'big three' skateboard brands that dominated the industry from the late 70's and throughout the 1980s. The combination of aerospace engineer George Powell's flair for innovation and 70's pro skater and member of the original Zephyr Competition Team (aka the Z-Boys) Stacy Peralta's eye for talent and early grasp of the central importance of the skate video, made Powell Peralta the most globally well known brand throughout the 1980s. Peralta put together the Powell skate team under the Bones Brigade moniker and was the talent scout responsible for bringing skaters such as Tony Hawk, Rodney Mullen, Lance Mountain, Mike Vallely, Guy Mariano, Tommy Guerreo, Frankie Hill and inventor of the ollie Alan 'Ollie' Gelfand, (amongst many others) to both the Powell Peralta team and the attention of the global skateboard community. Stacey Peralta pioneered the skate video as we know it today producing such classics as The Bones Brigade Video Show (1984) Future Primitive (1985) The Search for Animal Chin (1987) Public Domain (1988), Ban This (1989), Propaganda (1990) and Celebraty Tropical Fish (1991). With each of these now revered releases, Peralta introduced new approaches to skating and new skaters who would go on to influence the direction of skate culture long into the future. In the contest oriented skateboard scene of the 1980's, the Powell-Peralta team and the brand itself was omnipresent. However, the combined effects of the global slump in skateboard sales in the early 90's, the rise of street skating and the concerted efforts of upstart brands such as those from Steve Rocco's World Industries umbrella saw Powell Peralta fall from its position of dominance. By 1991, many of the Bones Brigade had left to start up their own brands, with Stacey Peralta parting ways to embark on a Hollywood directorial career, leading to the formation of the Powell Corporation. Stacy Peralta and George Powell rekindled their business relationship in 2010 and have since been extremely successful once more, particularly through the re-release of many of their classic legacy skateboards. In 2012, Peralta released the Bones Brigade Documentary, chronicling the highs and lows of Powell Peralta skateboards and the influence of the brand and its riders on global skate culture. If you missed it, you can find the full documentary below. Trigger warning: contains numerous rich 50-year-olds crying for no apparent reason.