Founded in 1978, Powell Peralta is a pioneering skateboard company that has left a lasting impact on the industry.
The company was started by George Powell and professional skateboarder Stacy Peralta, with Powell bringing his engineering background and Peralta bringing his experience as a pro skater to the table.
Together, they created one of the most recognizable and influential brands of the era. Powell Peralta is credited with forming one of the most progressive and iconic skateboard teams ever, the Bones Brigade. This team included legendary pros such as Tony Hawk, Rodney Mullen, Steve Caballero, Ray Barbee, Lance Mountain, Tommy Guerrero and Mike McGill.
Powell Peralta's legacy extends beyond their team, with their iconic video back catalogue and VCJ imagery that defined a huge part of skateboarding in the 80's. They also created some of the most well-known skate films of the ’70s and ’80s, including The Bones Brigade Video Show, Future Primitive, Ban This and the seminal Searching For Animal Chin. The company's innovative products have continued to push the boundaries of skateboarding, with their longer-lasting, almost indestructible "flight" decks still in high demand today.
Powell Peralta's influence is still felt in the skateboarding world, with their classic clothing and stickers still popular among fans. The company's reissued boards have also been met with excitement and nostalgia from those who remember them from their youth. Powell Peralta continues to look towards the future with their innovative products, while keeping one eye on the past with their dedication to preserving their rich skateboarding heritage.